Start measuring Guest/Door counts today using your own cameras.

Guest/Door counts

Businesses use Guest counts, also known as “Door” counts, to measure how many people - presumably potential customers - are entering the business’s store, location, attraction, or other site. Guest counts are considered a “middle of the funnel” monetization metric compared to pedestrian counts at the top of the funnel, and sales at the point of sale at the bottom of the funnel. Oftentimes, businesses combine measuring Guest counts with Pedestrian counts in order to evaluate their Capture rate, i.e. the ratio of how many people from outside are walking into their establishment or a certain area.

Businesses use Guest counts, also known as “Door” counts, to measure how many people - presumably potential customers - are entering the business’s store, location, attraction, or other site. Guest counts are considered a “middle of the funnel” monetization metric compared to pedestrian counts at the top of the funnel, and sales at the point of sale at the bottom of the funnel. Oftentimes, businesses combine measuring Guest counts with Pedestrian counts in order to evaluate their Capture rate, i.e. the ratio of how many people from outside are walking into their establishment or a certain area.

The benefits of using Guest/Door counts

Track real time occupancy of locations

Understand capture rates for specific locations

Compare performance by specific locations

Quantify customer volume vs sales trends

"With your data we're able to understand longterm trends of our tenants which is invaluable for our negotiations"

Monitoring all entrances for a mall and for their tenants in the mall

Schedule a Demo

We're happy to show you how curbFlow is helping other clients in your industry measure their physical operations and discuss how to automate mission-critical data for your enterprise.

You can use the security cameras you already have installed

You don't need to buy any new hardware. If you have modern IP security cameras set up in your business, we can stream data from them directly into our software, and automatically send you the reports you are looking for. Here are some of our favorite cameras, but if you have others, fill out our form below and we can confirm that it will work with our software.

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